01/10/2024
Christian, as a Paid Search Executive, will get you the leads to boost your profits.
He is also our resident jack of all trades and is here to drop his top fitness tips. You’ll rarely catch him with the sweets (except yesterday, it’s coconut-flavoured after all)
‘Two and half years ago I was not healthy. I was overweight my whole life until then so I decided to make that change by diet and exercise to try and lose weight. And ever since, I’ve just been trying to be healthy,’ said Christian.
Christian goes to the gym at least 4 times a week, sometimes twice a day.
Not only will Christian help get you in shape, but he’ll also ensure your PPC campaigns are high-performing and reach the right audiences. Christian goes to the gym at least 4 times a week, sometimes twice a day. His advice?
– ‘Avoid cheese at all costs.’
– ‘Avoid drinks that contain calories (anything other than water and green tea).’
– ‘Avoid pork and beef (red meat), and substitute them with chicken, turkey, or fish.’
– ‘Exercise 4 days a week, combining cardio and resistance training.’
Christian working-out as he generates leads
What’s his issue with cheese?
‘It’s the highest calorie food you can eat. It’s unnatural and it slows your metabolism.’
Not cheese, anything but cheese Christian, well we trust you, after all, you work out a LOT.
‘My favourite way to spend the weekend starts with going to the gym first thing in the morning and then laying in bed all day playing video games and watching Netflix. I am so lazy!’
Don’t be so hard on yourself Chris, we commend you for working out on a weekend. So, is there anything else we should avoid?
‘Avoid liquid calories. So liquid calories is drink with calories in Yeah, and that’s anything that’s from tea to coffee, anything that’s not water, avoid liquid calories.’
But don’t worry, Christian will happily share a Domino’s order with you, his favourite order being the Chick ‘n’ Mix Box. He loves chicken, it’s practically the only meat he eats.
But he does love his seafood, always getting prawn biryani as it’s his favourite food.
Getting to know Christian
Let’s get to know you more, what are your likes, dislikes, and hobbies?
‘ I grew up gaming from an early age, I am what you call a Nintendo fanboy. I love Zelda and Mario. But beyond games, I love Film & TV production (Video production), I hold a bachelor’s degree in Film from the University of Greenwich.’
So would you say that when you are not doing PPC or going to the gym, you would be pursuing your passion for Film?
‘I would be yes, my dream job outside of marketing would be to work on Hollywood movies but for now, I have my YouTube.’
Tell us more about your YouTube- Switch Dude.
‘Switch Dude, that’s me. I make FC sports videos, reviewing Manchester United games and provide commentary. When I started my YouTube in 2018, I used to post 3 times a week but now it’s once if I am lucky. I enjoy it though and have enjoyed growing my subscriber base to 3.94k.’
But why Manchester United, you are after all, from the Southeast?
‘I have supported them since I was a kid, and back then they were always winning. I guess I’m a glory hunter.’
Don’t worry we all like to support a winning team, so can you tell us more about your YouTube?
‘At the end of 2018, I became a YouTube partner. And so you could say I hold two titles. I’m a Google Ads partner and I’m a YouTube partner. How many people can say that?’
We love that you are getting paid for your hard work. Now let’s get back to your passion for film.
‘Film and video production are passions of mine, but I also truly love working as a PPC specialist. Helping businesses reach their target audience is incredibly satisfying. My job is to turn clicks to profits and just like with YouTube, it’s all about driving the right traffic.’
‘But I do also have other side projects that I like to work on besides video production. Whilst I was at University I got into photography and now I have a small side photography business. I have a Facebook page for it Cinematic Photography’
Now tell us more about being our PPC (pay-per-click) man.
‘Well as you know I don’t work alone. Though, Brad and I have different clients so in that sense we work very independently. Our job is results-based so it can be stressful but also highly rewarding.’
So would you say that you enjoy being the expert of a type of marketing which can offer your clients exposure and brand visibility?
‘Yes, I do, I enjoy the fact that we work to get the results that make our clients happy. My clients enjoy chatting with me and I quite like assisting them and reassuring them that their website is getting the traction they need.’
‘We are PPC specialists. You see Brad, he’s an E-commerce specialist, whereas I’m a Lead Generation specialist.’
It’s a very important role we play.’
Quick-fire Christian
Is there a particular philosophy or mantra that guides your life decisions?
What’s the fastest, easiest way to get this done for less effort but for the same or better result?
Do you have any siblings?
An adopted half-brother and sister from the Philippines.
Which favourite cartoon character still makes you smile today?
Mario and Luigi (can’t choose between them all) or Link/Zelda of Nintendo
What motivates you at work?
Getting a good result for my clients, Revive, Rev01 and Onehub
What inspired you to pursue your current career path?
I was given a trainee PPC role at my previous company due to my Work on my YouTube channel, designing videos to rank on YouTube. Nowadays I design Ads to RANK in Google.
PPC services
Are you looking to drive traffic to your website? Our PPC specialists will be able to get you the results you are looking for.
And if you are looking for health and fitness advice, be sure to ask for Christian as he is the right guy to get you and your website in shape.
