Industry News articles

GDPR – All You Need To Know

This blog will cover everything you need to know about GDPR. If you need to get your website GDPR ready, then read our post! Ah yes, the omen that’s been lingering over everyone’s heads for...

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Business Lessons from the London Marathon

On April 23rd this year, 40,000 competitors descended onto the streets of the capital to compete in the world-renowned London Marathon; taking on a 26.2-mile route. And while I could spend all day musing over...

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General Election 2017: What Marketers Should Consider

Just as we were getting bored of talking about Brexit, Theresa May announced a snap general election to polarise the British public even further. How many public votes do we need to realise we can’t...

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United Airlines PR Faux Pas

In case you’ve been living under a rock these past couple of days and have somehow missed the United Airlines PR debacle, I’ll quickly run you through the details. At the start of the week...

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The Best Big Brand April Fools’ Day Pranks

Thanks to more big brands having in-house creative teams and close working relationships with agencies, coupled with the ease of distribution with social, each year we’re seeing April Fools pranks becoming more and more popular...

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It’s a Blackout for the Piccadilly Lights

The Piccadilly Lights are arguably one of the UK’s most iconic landmarks, as well as a globally-recognised advertising space. The famous lights are set to undergo a redevelopment that will give new brands a rare...

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Ya-Who? The Rise and Fall of a Web Titan

I know what you’re thinking, Yahoo? Ya-who?? For those that don’t remember, Yahoo Inc. is an American multinational technology company, which during the 90s and early 2000s dominated the web as a leader in email,...

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The Christmas Advertising Battle has Begun

It’s that time of year again; tis the season to be jolly, tis the season to be merry, tis also the season to be vigorously and unashamedly advertised to. It’s the time of year that...

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Could Your Marketing Benefit from a Monster Energy Drink?

Could your company benefit from a rabid audience that exhibits unwavering customer loyalty? Then your business could definitely benefit from a Monster Energy drink– well, their marketing strategy at least. When it comes to conceptualising...

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Duo: Google’s FaceTime Killer

Damn Google, back at it again releasing duplicate software. It all started with Skype in 2003, when the slow-death of dial up was enough to prevent anyone from using internet dependent products. Despite patchy connections,...

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Pokémon Go: An Effective Marketing Tool

Pokémon Go has captured the world by augmented reality storm. In its first week it became the most popular game of all time, surpassing app giants such as Facebook, Tinder and Twitter. In fact, Pokémon...

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